Monday, January 15, 2007

DiMeola experiments with CDBaby

Yes, DiMeola has released his new album Diabolic Intentions and it is being sold at CDBaby. This is very interesting to me. Here is a mainstream fusion artist, well as mainstream as fusion can get, experimenting with an unorthodox distribution channel and which is still probably associated with unknown artists. In my opinion it makes sense. It at the very least makes sense to experiment from Al’s perspective. Two good reasons:

  1. He makes more money i.e. he gets a bigger cut, a much bigger cut.
  2. He has more control if not total control over his intellectual property.
  3. No contractual arrangements to support the CD.

Reason # 1

CDBaby charges , last I checked, four bucks per CD. If you sell a CD for $10.00 and more , well I’ll bypass the math. Most artist get less than a couple dollars per CD from the big labels.

Reason # 2

Control. This is a big issue. There are DiMeola albums which are basically out of print. That’s just a ridiculous state of affairs. It should never happen. If Dimeola had legal rights to that material and assuming he has possession of the masters he could just re-issue and sell them on CDBaby.

Reason # 3.

Big labels usually force the artist to support the album by touring. Al DiMeola tours a lot. It has to be grueling. To have actual control over whether he tours or not , where and the whens must be fantastic.

I suspect that there other reasons why this was a good album to give CDBaby a shot. For one, his bandmate Gumbi Ortiz has at least a couple of his albums on CDBaby. Secondly, its my guess that this last album was cheaper to produce. My understanding is that is a solo guitar album. The cost would have been significantly cheaper to record, mix/master and obviously the musician fees were kept low . Other albums i.e. with full bands can get expensive, they take longer to record and usually would bring in more talent to assist i.e. the right engineers, producers etc. In this case depending on the scope the artist may want for the record label to foot the bill.

I hope this works out for Al because it may make it easier to get another twenty years of music from him. The way technology is going he could pretty much record his stuff in the comfort of his home studio .


BTW, feedback for this article can be left on my forum.



No comments: